That Time Apple Spent $100 Million To Sell 7000 Albums (Buying CDs) 

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Companies often waste a lot of money on lost causes and Apple is no exception.
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Starring Karl Smallwood
Filmed by Nisha Revill:
Edited by Brad Rawlinson
Original Article:
Apple Logo, www.apple.com/
U2, U2start, CC BY 2.0 creativecommons.org/licenses/by/2.0, via Wikimedia Commons
Pigeon Detectives, Ryanuk83, CC BY-SA 3.0 creativecommons.org/licenses/by-sa/3.0, via Wikimedia Commons
Song of Innocence, www.u2.com/
Bono, Daniel Hazard, CC BY-SA 4.0 creativecommons.org/licenses/by-sa/4.0, via Wikimedia Commons
Maroon 5, Eva Rinaldi, CC BY-SA 2.0 creativecommons.org/licenses/by-sa/2.0, via Wikimedia Commons
Ed Sheeran, Harald Krichel, CC BY-SA 3.0 creativecommons.org/licenses/by-sa/3.0, via Wikimedia Commons
Coldplay, File:Coldplay - The Rose Bowl - Friday 6th October 2017 ColdplayRoseBowl061017-70 (37665052902).jpg: Raph_PHderivative work: Minerva97, CC BY 2.0 creativecommons.org/licenses/by/2.0, via Wikimedia Commons
Pitbull, Eva Rinaldi, CC BY-SA 2.0 creativecommons.org/licenses/by-sa/2.0, via Wikimedia Commons
Take That, Marc E., CC BY 2.0 creativecommons.org/licenses/by/2.0, via Wikimedia Commons
From filmmusic.io
"Two Finger Johnny" by Kevin MacLeod (incompetech.com)
License: CC BY (creativecommons.org/licenses/by/4.0/)


تاریخ انتشار


2021 10 فوریه





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Mitchell Tahhan
Mitchell Tahhan پیش روز
Am I the only one that likes U2, and Bono?
Fatboy Gaming
Fatboy Gaming پیش 6 روز
I'd have gone with gorillaz and those 58 dislike's are all from bono.
RaddAgainstTheUniverse پیش 6 روز
I actually had no idea that Bono is widely disliked. I don't know much of anything about him other than that he's the lead singer of U2.
Pricey Blackwinter
Pricey Blackwinter پیش 8 روز
I mean I still but physical music lol - last CD I got was an import which cost £17 😂
AshleyGingerAle پیش 9 روز
Found U2 on my phone and I was made cause I wasn’t the one that chose to download it and quickly got them off
Breakfast پیش 10 روز
The pigeon detectives. The only band name that can make me rage lolol
Oliver E
Oliver E پیش 10 روز
U2 made a pretty decent song with Kendrick llama
W C J پیش 11 روز
Jimmi from the pigeon detectives actually taught me to play the drums every week until the pandemic 😂
Arch Angel
Arch Angel پیش 11 روز
I hated how that album just showed up on my phone. I deleted that crap the minute I realized it was on there.
Kristy mysticwater
Kristy mysticwater پیش 11 روز
I was one of those customers irritated that my device didnt have the space available that it should, I was very confused until I googled it XD deleted instantly
Bobby Stanley
Bobby Stanley پیش 12 روز
I remember the album cover and I was like what the hell is this?
Brandon Parker
Brandon Parker پیش 13 روز
Pidgeon detectives are👌👌
Sam Gowan
Sam Gowan پیش 13 روز
The worst part is my iPod wouldn’t let me delete it
Sean Peacock
Sean Peacock پیش 13 روز
I bought a Wierd Al CD that I had to download and one of the songs was 'don't download this song' this amuses me greatly.
KDAWG1287 پیش 14 روز
I remember when this happened the day of, I was literally stuck in a moment that I can’t get out of it.
callum mackay
callum mackay پیش 14 روز
BAHAHAHAHAH, tha trickaz give all there shit away for free. just goes to show if ur music isnt respectable they wont take it but if it is u dont need to sell it people will pay to see u in person.
kamoto031283 پیش 14 روز
I just laugh when I think "Uno, dos, tres, catorce!"
J Alexander
J Alexander پیش 15 روز
I remember uninstalling iTunes because I was so embarrassed my mum or my friends might think that I listened to U2, I couldn't figure out how to uninstall it either, I hated that album. I still don't use iTunes and I have a fair few Apple devices...
liam david coombes
liam david coombes پیش 15 روز
Imagine a world where the same idiots who made the U2 decision were involved in fortifying elections.
Elliott Henderson
Elliott Henderson پیش 15 روز
The Joshua Tree and Achtung Baby are bonafide classic albums. Bar a few times everything after that is meh
Louise Wade
Louise Wade پیش 15 روز
Not a regret, but I'm almost 24 and one of my favourite memories of me buying an album was when I was 12, I picked up the CD for Dick and Dom's album in Home Bargains. I loved that back then because I was 12, so of course I loved something that stupid. I do actually buy physical CDs so much these days, but generally it's in the form of audio dramas by companies like Big Finish and Bafflegab Productions. However I have bought a few CD albums in recent years for certain things, including remasters of albums by The Beatles and for some obscure stuff, like some albums by The McGanns, after seeing Paul McGann at a Who convention and hearing him talk about how him and his brothers had a band and being curious about it. I do have some vinyl albums, but most of my vinyl collection is again like my CD collection, audio dramas. Physical media is pretty much redundant these days, but for me it just lets me see what I own sometimes, so I don't mind spending a little extra to own certain albums that I want physically.
Andrew J.
Andrew J. پیش 15 روز
maybe its the most deleted album
pr0xZen پیش 15 روز
Bands like AC/DC and Iron Maiden have self respect. No way they'd ever agree to selling exclusivity of a new album to Apple. Or anyone else.
intruder313 پیش 16 روز
I gave it a listen at the time then deleted it because it was dull as hell.
ANTIK1OAS پیش 16 روز
This video somehow activated my google assistant on my phone and made it search "music" at which point it just started playing a song by The Weeknd.
quadriderkyle پیش 16 روز
I still buy cds, I just order a few on Amazon every once in a while.
deadlizard64 پیش 17 روز
I like U2 and can confirm Bono is a knobhead
Tom Cambridge
Tom Cambridge پیش 17 روز
The conviction where you said "no one likes Bono, he's a fucking nobhead" really was just... *chefs kiss*
Chris K
Chris K پیش 17 روز
I got the album pre loaded on my phone i got a year ago. Scared the shit out of me when it played randomly at max volume
squirreljr 196
squirreljr 196 پیش 17 روز
It’s ok to pay for a physical copy of something if it’s vynal because you get the music and the sleeve with the art and it’s all one big experience
JayneCobb88 پیش 17 روز
Bono’s “charity” spends 90% of all donations on “administrative costs”..... ..... ..... he keeps the money While already stupid rich
N. Henzler
N. Henzler پیش 16 روز
And here I thought being an ingenuous plagiarizing sophist was enough of a reason to hate him.
Athena Asakura
Athena Asakura پیش 17 روز
I immediately remove everything IRitem Music Premium is "presenting" like... yeah I don't want to listen to 70s Hiphop, Indian musicians or "Volksmusik" thank you...
Ian Sutton
Ian Sutton پیش 17 روز
Where do I get that shirt
Gabriel Gingras
Gabriel Gingras پیش 17 روز
Listen, I really like Black Sabbath and Iron Maiden, but the recent U2 albums are still pretty good.
Grant Allenby
Grant Allenby پیش 17 روز
I remember waking up seeing this and thinking "how do I remove this"
Tedants پیش 17 روز
lol U2 was once bloatware
Kahil Evans
Kahil Evans پیش 17 روز
God damn. All the vinyl heads paying 20 quid for lps still. Damn things cost like 50p to produce
Oana OMG
Oana OMG پیش 18 روز
Your new motto should be ‘we’re the pirate metal drinking crew, we think you’re dumb and we hate U2’
Exarian پیش 18 روز
Minidisc was objectively the coolest physical medium for music. It was basically a digital distillation of everything that made cassettes good. Especially the ease of personal recording onto them.
Allen DeWitt
Allen DeWitt پیش 18 روز
I must strongly disagree. I often purchase albums off Bandcamp, to support the artist for music I like. I pay for as few subscription services as I can.
Snow Storm
Snow Storm پیش 18 روز
The only complaint I have about Ed Sheeran is how overplayed his songs get when they come out
Firstname Lastname
Firstname Lastname پیش 14 روز
His music is good but there’s so little good music now that he basically gets played on loop
BJ Rosen
BJ Rosen پیش 18 روز
Kpop has solved the album sales problem by including posters, stickers, and full photo albums in them. Western media will probably only get people to start buying physical albums again by adopting this model. Considering how stingy and greedy the music industry here is though, I doubt they'll go to the trouble.
Ply447 پیش 18 روز
i found out about it because my account had very few songs, then magically half my itunes account was u2... i got rid of that shit asap.
Logan Marchant
Logan Marchant پیش 18 روز
I actually enjoyed the album in 2014, but that might be because it was free and I didn't have many other songs on my account
Condeckchair پیش 18 روز
This is like a budget version of the film ‘Her’ set in Leeds.
Paul Dean
Paul Dean پیش 18 روز
Love the new green screen :)
Alniarez پیش 18 روز
I still buy CDs of the small bands I like.
Chris Schuenke
Chris Schuenke پیش 18 روز
Songs of Innocence album cover is disturbing to me. What innocent man holds a boy like that while both are shirtless. I mean, he's obviously about to blow him, right?
Chris Schuenke
Chris Schuenke پیش 18 روز
Has anyone else been given the animated movie Bunyan and Babe through Google Play for free? It took me three years to remove it from all my devices and still pops up when I sync a new device to my account. Forced downloads are almost like a violation of privacy. Like I don't want this shit in my queue in-between 2001 A Space Odyssey and Cowboy Bebop. You fucking up my street cred! 🤣
Jbot123 پیش 18 روز
The true vinyl flex is to buy 2 copies of the same album so you can listen to the whole thing without getting up to flip it over.
JustinTonyShow پیش 18 روز
I still have it lol, never played it
Dylan White
Dylan White پیش 18 روز
The album artwork was a major issue
Dylan White
Dylan White پیش 18 روز
Starset would have been the best choice.
KyleLord_ پیش 18 روز
I think I’m one of the only people who liked the album
Jordan Kerr
Jordan Kerr پیش 18 روز
it came on my ipod and it couldnt be deleated
Faust. D3
Faust. D3 پیش 18 روز
Didn't Apple release an update with a button on the toolbar that was specifically for removing the album? I could have sworn it came with a warning about not being able to download the album again or something... Or am I making all of this up? Lol
Chris winters
Chris winters پیش 19 روز
Before the iphone, when Apple partnered with Motorola they gave away the black eyed peas album with the motorola phone.
Rants 'N' Bantz
Rants 'N' Bantz پیش 19 روز
Classic meme by apple
James Broad
James Broad پیش 19 روز
Karl’s dad is the coolest!! 🐦🐦🐦🐦🐦
Nukka Nauzzi
Nukka Nauzzi پیش 19 روز
It takes patience to enjoy an album. It is this new ideology that demands instant gratification that will destroy us all.
Rune H.
Rune H. پیش 19 روز
Been watching your vids for years. Apparently it took you saying F* it with the green screen for me to realize that I wasn't Subscribed. lol
Nukka Nauzzi
Nukka Nauzzi پیش 19 روز
Green Day would have been the best choice
birdie budgie
birdie budgie پیش 19 روز
Starbucks used to have free code cards for albums. I got one of Adele's albums through taking a free card, and I got this U2 Album as well.
Possum-King پیش 19 روز
lol, i still have the album on my phone, im to lazy to get rid of it.
Zoid_Gaming پیش 19 روز
My choir performed MLK by U2 last year
Aging Aeroplanes
Aging Aeroplanes پیش 19 روز
The improvisational set is actually pretty charming. Team Concrete all day.
A L C-D پیش 19 روز
Didn't Fall Out Boy do a video where they helped people removed the U2 album from their downloads?
BahamutBBob پیش 19 روز
Don't pick Coldplay. If I were forced to listen to something as forgettable as Coldplay, I would ignore the entire time I was forced to listen to it.
Maarten van den berge
Maarten van den berge پیش 19 روز
im at least 10 years younger and i have about 20 albums i bought trueout my life
Robin پیش 19 روز
Aw man. Kinda makes me sad hearing you guys hate on U2 at the start there.. I really like them...
ChiselledKFBT پیش 19 روز
I remember when this first happened, I thought my account must have been hacked. So a quick google search straight after brought a sigh of relief.
Rhodri Davies
Rhodri Davies پیش 19 روز
Ahhh, the days when a musician could actually make some money from their songs... rather than a maximum of £0.009 per stream... (from Amazon, if anyone gives a shit.)
Sloth Slothington
Sloth Slothington پیش 19 روز
Holy Shit that's why it was in my ipod
JHM 1 پیش 19 روز
LOVE the green screen in this vid
rath saugen
rath saugen پیش 19 روز
people talk a lot about bono and say bad shit without knowing anything
ToxicGinger پیش 19 روز
Coldplay? Would be better than U2? FFS They're just Discount U2!!
mohneysageisalie پیش 19 روز
This happened to me when I had an iphone and is just one of the many reasons why I'm an android guy now. Fuck apple and I've never liked u2 either.
Lanier2369 پیش 19 روز
At least the end of album sales pretty much put an end to what I call the filler songs. The songs that the artist/band just half assedly create in an hour or forced by the label to pad the album out when they realize that the album doesn't have enough songs to sell the album.
angel rangel
angel rangel پیش 19 روز
Tom MacDonald is selling a good amount of physical copies
Fidge !
Fidge ! پیش 19 روز
Heyy stay strong team fact-fiend
drago 335
drago 335 پیش 19 روز
A idea for a video, shin Godzilla had 8 form as Godzilla grow stronger through the movie and the drawings of form 8 being a Lovecraftian god.
Kira Hambleton
Kira Hambleton پیش 19 روز
I really want to know where carls shirt is from i love it
yer da sells avon
yer da sells avon پیش 19 روز
Moral lesson: a free Pitbull album is always the best choice.
C Mac
C Mac پیش 19 روز
Streaming music really isn't that much better than CDs. 1) Unless you're willing to pair for premium music services like Tidal, the fidelity of the compressed audio files obtained through Spotify, Pandora does not equal what would be heard playing a CD. 2) Artists aren't paid as much in royalties because of Streaming Music services. According to an article in found in Digital Music News "a survey of The Ivors Academy and the Musicians'Union, both based in the UK, 82% of artists earned less that £200 (around $270) a year." 3) Streaming music services have also contributed to the dwindling attention spans of snowflakes who use streaming music services. 4) Last in this list, listeners have less knowledge of the music they listen to in large part due to streaming music services barely providing liner notes on any level similar to those contained with in CDs and Albums. There certainly are benefits to Streaming Music services, but I'd hardly say it is a better option.
TheMichaelDos پیش 19 روز
FYI "QUARAN FIEND" looks like its referencing a holy book
Baron Moritani
Baron Moritani پیش 19 روز
Looked it up, apparently Songs of Innocence sold over 100,000 copies in the US., which is shit. I don't where 7000 copies come from, unless I just don't get the joke. Cheers.
Ethelred Hardrede
Ethelred Hardrede پیش 19 روز
U2 - the worlds most pompous band.
HeartsnHalos پیش 19 روز
I actually still buy singles and albums cause in Spain prime music costs me like 10 a year but is missing like maybe three artists I love so its cheaper for me to buy there albums thab pay an extra 5 a month for unlimited (I do use IRitem for music hut sometimes I just wanna listen to some IDKHBTFM on the tram on the way to uni)
Jarrod Cawthorne
Jarrod Cawthorne پیش 19 روز
Oh u2 put free album on my phone how do I get a album off my phone
mrkeefor پیش 19 روز
Remember when CD singles had almost as many tracks as an album? Never liked U2. A teacher at school was mad on them he was a prick, he made us watch their zoo TV concert or at least part of it, it put me off for life.
OrbitalRoc پیش 19 روز
Lezlie Newlands
Lezlie Newlands پیش 19 روز
The last CDs I bought were the music from Guardians of the Galaxy Vol 1 and 2 so I could rip them into lossless files. Now I just stream everything.
Kiwwat پیش 19 روز
I think I remember that Album cover. I got really confused, because I didn't buy it, I didn't even use I tunes at the time and all of a sudden there was this album cover with half naked people on it. Not apprechiated by 14 year old me. I deleted it as soon as I found it XD
George Humphreys
George Humphreys پیش 19 روز
My last physical music purchase was the Trench album from Twenty Øne Pilots, and before that was an album called 2YR by HLA
SlowbearDruid پیش 19 روز
I thought my apple account had be hacked that day.I was panicking it totally pissed me off.
Connor Hamlin
Connor Hamlin پیش 19 روز
I didn't really mind having the album on my Ipod touch, my main response was "Huh, I don't buying this" and went on after I found out it was a free album, plus I had so many songs that shuffling the entire song library would never get to a U2 song
Nadia Lovesall
Nadia Lovesall پیش 19 روز
u2 released an apology video, bono did that fake apology thing where he said sorry that people didn't appreciate getting free stuff
airaka پیش 19 روز
I remember having and listing to the songs, only liking a few to whivh others got deleted.
Tygo De Visman
Tygo De Visman پیش 19 روز
I believe u2 is still kinda popular in the netherlands
David T
David T پیش 19 روز
I’m not even really a fan but U2 is one of those bands on the Iron Maiden, Rolling Stones level where they can sell out soccer stadiums pretty much anywhere In the world